Winter Driver Safety Campaign
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 With the help of numerous volunteer
public information officers from
around the country, Clear Roads has initiated a
national multimedia winter
driving safety campaign to be rolled out this
winter.
Using the slogan "Ice and Snow...Take It Slow", Clear
Roads has developed
a standard logo and a range of sample campaign
materials for customization
by state and local organizations for their winter
safety programs.
Download the winter safety campaign materials using
the links below. If
you have difficulty with any of the links, please
contact Colleen
Bos.
Note: The winter safety campaign logo is intended for
public relations purposes only. Please be careful not
to use it as a traffic control device.
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Public Safety Announcements
Plowing Video
Driver Behavior
Messages
Photos
Notepad
Bookmarks
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Ad Slick Samples
Slim Card Handout
Logos
Window Cling
Posters |
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Public
Safety Announcements
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Audio Files |
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To listen to one of the audio files, click on the
link for your preferred file type. Then save the
open file to your computer by choosing the save
option under the "File" menu in your browser or
media player.
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Title |
Time |
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Listen/Download |
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Driving Safety Tips |
60" |
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MP3 | WAV |
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The First Storm is Worst |
30" |
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MP3 | WAV |
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Reduce Speed for Safety |
60" |
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MP3 | WAV |
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Safety Around Snowplows |
60" |
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MP3 | WAV |
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Preparing for a Trip |
60" |
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MP3 | WAV |
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Driving Safely in Winter Conditions |
1'21" |
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MP3 | WAV |
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Advice for Driving Around Snow Plows |
1'32" |
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MP3 | WAV |
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Reduce Speed with Dennis Berkheimer |
1'39" |
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MP3 | WAV |
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Safe Travel Around Snow Plows with Dennis
Berkheimer |
1'48" |
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MP3 | WAV |
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Safe Travel Around Snow Plows |
1'19" |
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MP3 | WAV |
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Don't Crowd the Plow |
1'28" |
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MP3 | WAV |
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General Driving Safety Tips |
1'31" |
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MP3 | WAV |
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General Driving Safety Around Snow
Plows |
1'42" |
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MP3 | WAV |
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Radio Scripts |
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Clear Roads Campaign radio PSAs Wisconsin 5-11-07
Word Document (30 KB)
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Radio scripts from Iowa 5-25-07
Word Document (50 KB) |
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Video
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This video contains various footage of snow,
plowing and clearing roads courtesy of the
Colorado Department of Transportation.
To download this video file, click ".MOV" which
will open the video in a new window. Then in
the File menu of the browser or media player,
select "Save Page".
If you are interested in a full resolution DVD
please contact Kim
Linsenmayer.
.MOV
(9 MB)
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Driver
Behavior Messages
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Condensed Winter Driver Safety Messages
Word Document (56 KB) |
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Photos
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Below are three photo albums with various
winter related images. To Save
an image in an album, click on the desired
thumbnail, which will open the
full size image in your browser. Then
right-click (Ctrl-click on a MAC)
and select "Save Image As...".
Plows/plowing/salting
Snowy roads
Miscellaneous images
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Notepad
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Bookmarks
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Ad Slick Samples
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To view an image larger, click on the desired
thumbnail. The preview will open in a new
window. |
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4.25" x 5.5"
PDF (124 KB)
PSD (900 KB) |
2.6" x 8"
PDF
(176 KB)
AI
(924 KB) |
2.6" x 8"
PDF
(288 KB)
AI
(780 KB) |
PDF (972 KB) |
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Slim
Card Handout
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Window Cling
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To view an image larger, click on the desired
thumbnail. The preview will open in a new
window. |
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3.5" x 8.5"
PDF (128 KB)
Folder containing individual graphic files
ZIP (1.9 MB) |
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3" x 4"
PDF (148 KB)
PSD (548 KB) |
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Logos
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To view an image larger, click on the desired
thumbnail. The preview will open in a new
window. |
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3.5" x 3"
PDF (68 KB)
JPG (48 KB)
ZIP (788 KB) All working graphic files for
logo
(EPS, TIF, JPG, PDF) |
5.14" x 4.47"
TIF (1.2 MB)
ZIP (884 KB) Gray scale logo with
separations |
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Posters
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To view an image larger, click on the desired
thumbnail. The preview will open in a new
window. |
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8"x10.7"
PDF
(124 KB)
EPS
(1.3 MB) |
8.5" x 11"
PDF
(1 MB)
EPS
(18.9 MB) |
8.5" x 11"
PDF
(102 KB)
EPS
(1.1 MB) |
8.5" x 11"
PDF
(98 KB) |
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Front |
Back |
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4.5" x 11"
PDF (1 MB) |
24" x 36"
PDF (9.7 MB) |
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